NBA Digital and NextVR to bring fans the best plays from the 2017 NBA Finals in Virtual Reality

NEWPORT BEACH, Calif., May 31, 2017 – NBA Digital, in partnership with NextVR, the Official LEAGUE PASS VR Partner of the NBA, will offer fans free video-on-demand (VOD) highlights in virtual reality of the 2017 NBA Finals. The virtual reality experience will deliver a courtside seat to this historic matchup between the Cleveland Cavaliers and the Golden State Warriors, and will be available in the NBA Finals channel in the NextVR app following each game

“This has been a season of firsts for our partnership with the NBA and we’re thrilled to be able to deliver highlights from each game of the 2017 NBA Finals highlights to our fans,” said David Cole, NextVR CEO. “After producing weekly live games, NBA All-Star coverage, and season highlights, the opportunity to deliver access to The Finals caps off an exciting 2016-17 season.”

The virtual reality highlights from the 2017 NBA Finals will feature play-by-play calling of the most dynamic one-on-one drives, deep three point shots, and the biggest dunks from the rematch of the Cleveland Cavaliers and Golden State Warriors. Fans with a Google Daydream View or Samsung GearVR headset, along with a compatible smartphone, can download the free NextVR app from the Google Play Store for Daydream or the Oculus Store on GearVR users. Fans can go to for additional details on the series and visit to learn how to get started.

About NextVR: NextVR is the world’s leading virtual reality platform for delivering live sports and music in virtual reality to fans globally. Launched in 2009, the company has multiple patented technologies that deliver an unparalleled virtual reality experience, providing fans extraordinary access and profound immersion. NextVR has world-class partnerships with leaders in sports and entertainment including the NFL, NBA, FOX Sports, Live Nation, and the International Champions Cup. NextVR was founded by industry leaders with decades of experience in 3D stereoscopic imaging, compression technology and VR broadcasting. For more information, visit


Andrew Bard Burson-Marsteller for NextVR (212) 614-5274 Lisa Beachy NextVR (617) 894-9965

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